LOAM is a capsule collection of organic cotton loungewear designed with the mother's needs in mind. We value a slower pace and have intentionally designed our pieces to be seasonless and timeless. Each piece is functional for breastfeeding, durable, and washable, with many pregnancy-friendly items. With GOTS and Oeko-tex certification, you can rest assured that these pieces are made from the highest quality organic raw materials and with the highest standards of ethics.


A note from our founder, Jen…

Love of a mother is an offering to all mothers in co-creation with mother earth.  The inspiration for LOAM came as a divine whisper.  Feeling in my bones that all mothers, like me, in the tender space of postpartum life, needed to be tended to. 


Through a capsule collection of elevated, organic, breastfeeding friendly loungewear, LOAM is here to elevate the experience of motherhood so that mamas can show up for whatever Life brings their way.  


I feel that if we truly understood the sacredness and magnitude of motherhood, tending to the mother and nurturing her through this process, that we could change the future and our world for the better. 


That is my prayer.